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iVOOMi set to enter Indian smartphone market

iVOOMi, a Chinese electronic major OEM/ODM is set to enter the fast-growing smartphone market in India with the launch of series of smartphones. The brand plans to launch 4 models in India ranging from Rs 4000 Rs 10,000.

iVOOMi will unveil iV505 as their first smartphone in Indian market in the month of March,  priced at Rs 3,999. iV505 provides high-end features – Jio ready 4G VoLTE SIM cards on both the slots, flash charge technology, and Android Marshmallow 6.0 which is unique to smartphones in this price range. 

iVOOMi currently has its focus on “Online-only” strategy and therefore, has tied up with Shopclues, India’s first and largest managed marketplace. The partnership will focus on a successful launch and entry into the Indian market. 

The company has a broader plan for Indian market and intent to establish its R&D and Manufacturing unit in India by 2019. iVOOMi is currently working with key brands from Europe, Russia, South East Asia and Asian countries.

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